After lying in bed for 45 minutes WIDE AWAKE, I finally got up and took a shower. I originally thought I was too tired to take my evening shower, but apparently not.
I’m wide awake due to two things. 1) I had caffeine with dinner (it keeps me up at night if I have it after 2PM). and 2) My mind is racing a million miles an hour with ideas for blog posts. So I need to get some of them out.
One of the thoughts that I keep having lately is, “What’s my motivation?” “Why do I want to start A Better Way of Business?” “Is my reason strong enough to carry me through the difficult times that I know lay ahead?”
I don’t have exact answers for all those questions. At least not the short, sweet, one sentence answers that many experts might say you should be able to give. But I have ideas feelings and beliefs.
Allow me to explain part of what I mean and give you an answer to “What’s my motivation.”

Courtesy of Amazon.com
I read the E-Myth by Michael Gerber probably around six years ago. I was fascinated by his story of how he became involved in helping small businesses. I loved his discussions on the “entrepreneurial seizure”, “the technicians”, and why you need to “work on your business vs in it”. I loved the idea of putting systems in place so your process is repeatable by others so you don’t have to be there every minute of every day.
I remember thinking only a few chapters in, “I WISH I could do this!” I wanted to help small businesses transform from the worst job you’ve ever had (and the lowest paying) to the business you dreamed of when you first started. I wanted to help people start a business in the RIGHT way so they could avoid the pain of mistakes and possible failure down the line.
I dreamed of doing this.
And that’s all I did.
Me, being me, I analyzed the CRAP out of the idea and thought of 100, may several hundred, reasons why I could NEVER do it.
So I talked myself out of it. I crushed my inner spirit and desire to try it.
I put the book with all its highlights, pen marks, and written notes in the margins and at tops and bottoms of pages back on my book shelf and forgot about it.
Then came the pivotal time when Skye told me to put up or shut up with regards to starting a business. I decided I WOULD start a business, but didn’t know what.
I thought long and hard. I asked others what they thought (people who knew a lot about me and how I’m wired).

Professor teaching - Courtsey Inmagine
The spark came when Skye pointed out that the only job I’ve ever enjoyed was teaching. I LOVED helping students learn. I got a THRILL from standing in front of the class talking. I got a RUSH from sharing with others what I had in my head. And I can think of few things as satisfying to me as the point in time when you’re looking into someone’s eyes and you see that they FINALLY GET IT!
So I, or should I say we, decided that teaching should be a part of my business. The only issue is I didn’t and don’t want to teach for a school. There’s numerous reasons for this, but that’s for another discussion.
So how can I take the aspects of teaching that made teaching GREAT to me and apply them to a business?
I could take the aspects of teaching that I loved and combine them with what I saw Michael Gerber do in E-Myth!
A Better Way of Business was born.
I could help people take the idea they have and turn it into a business that functions properly from the get go. I could help the business owner who has created the worst job they’ve ever had, with the longest hours and lowest pay, and show that person how to turn their creation into a successful business. I could share knowledge that I have, with others, to benefit them. I could speak to groups of people who are all wanting to start a business, and thereby get the experience of standing in front of others sharing. I could work one on one with people and witness first hand the spark of recognition when they GOT IT!
It is the best of both worlds.
It is what motivates me to take one step after another in the direction I am sure success lies.
It is why A Better Way of Business exists.
~Ivan